Pum Lefebure is Design Army’s co-founding partner and creative director. Not only does she oversee all creative coming through the firm’s doors, she’s responsible for setting the vision behind each high-profile campaign. Pum keeps the design team challenged by pushing and inspiring them to do creative, original work. Her guidance hasn’t gone unrecognized; Design Army’s work has been featured in Communication Arts, Graphis, HOW, Print, STEP, Novum, and Coupe, garnering a multitude of industry awards: ADDY, AIGA50, AR100, TDC, and The One Show. Pum received a B.F.A., Summa Cum Laude from Radford University.