Post on August 7, 2009
Graphic Design: The New Basics, published by Princeton Architectural Press and Maryland Institute College of Art (MICA) in Spring 2008, is a guide to basic design principles. This book addresses the gap between software and visual thinking. By focusing on form, the authors have re-embraced the Bauhaus tradition and the pioneering work of the great formal design educators, from Armin Hofmann to some of our own teachers, including Malcolm Grear.
The majority of student work featured in The New Basics comes from the course we teach together at MICA, the Graphic Design MFA Studio. Also featured are excercises from a range of undergraduate design courses. A sampling of those exercises are assembled on this site. To complement the student work, the book also presents key examples from contemporary professional practice that demonstrate a variety of experimental, visually rich design approaches.
Images from Graphic Design: The New Basics by GD MFA students: